The pro-agreement campaign framed the issue as progress from the impasse, as a struggle between intolerant bigots without solutions, on the one hand, and moderates with, on the other hand, a constructive path. The agreement was promoted to the nationalist community as an offering of civil rights, inclusive government, recognition of its Irish state and a peaceful path to Irish reunification. For the Unionist community, it has been presented as leniency of problems, the guaranteed end of the paramilitaries and their weapons and the guarantee of the Union for the foreseeable future. There was a massive government-funded campaign for the “yes” vote, with large posters posted across Northern Ireland. Such a poster contained five handwritten pledges of Prime Minister Tony Blair to obtain the “yes” vote of the Unionists, when no wording of these pledges was actually included in the agreement submitted to voters. These “promises” were: the agreement was reached between the British and Irish governments and eight political parties or groups in Northern Ireland. Three were representative of unionism: the Ulster Unionist Party, which had led unionism in Ulster since the early 20th century, and two small parties linked to loyalist paramilitaries, the Progressive Unionist Party (linked to the Ulster Volunteer Force (UVF) and the Ulster Democratic Party (the political wing of the Ulster Defence Association (UDA). Two of them have been widely described as nationalists: the Social Democratic and Labour Party and Sinn Féin, the Republican party affiliated with the Provisional Republican Army.   Apart from these rival traditions, there were two other assemblies, the Inter-Community Alliance Party and the Northern Ireland Women`s Coalition. There was also the Labour coalition.
U.S. Senator George J. Mitchell was sent by U.S. President Bill Clinton to chair the talks between parties and groups.  This is because the Good Friday Agreement has concluded complex agreements between the various parties. The three areas of action of the pact have created a network of institutions to govern Northern Ireland (Strand One), bring together the heads of state and government in Northern Ireland with those of Ireland (Strand Two or North-South Cooperation) and bring together heads of state and government from across the United Kingdom and Ireland (Beach 3 or East-West). There are currently more than 140 areas in Northern Ireland-Republic of Ireland, cross-border cooperation, including health services, energy infrastructure and police work. Many experts and political leaders fear that any disruption of this cooperation could undermine confidence in the agreement and hence the basis for peace in Northern Ireland. The British government is virtually out of the game and neither parliament nor the British people have, as part of this agreement, the legal right to obstruct the achievement of Irish unity if it had the consent of the people of the North and The South… Our nation is and will remain a nation of 32 circles. Antrim and Down are and will remain a part of Ireland, just like any southern county.
 At 5:30 p.m. on Friday, April 10, 1998, an American politician named George Mitchell – who led the talks – said: “I am pleased to announce that the two governments and political parties in Northern Ireland have reached an agreement.” The agreement also contained proposals for a decentralized government. The Northern Ireland Assembly was created by the Northern Ireland Act (Elections) Act 1998 and met for the first time on 1 July 1998. David Trimble was elected First Minister because he was appointed leader of Northern Ireland`s main political party, the Ulster Unionist Party (UUP), and Seamus Mallon, vice-chairman of the Social Democratic Nationalist Labour Party (SDLP). The region`s political parties still disagree and are deadlocked.